Factors affecting corporate image pdf

Factors influence corporate image free download as pdf file. Factors affecting corporate image from the perspective of distance learning students in public higher education institutions august 2016 tertiary education and management 224. Thus, in order to adequately assess the applicability of the eimage construct it is necessary to evaluate the eimage factors more than one online activity. Factors affecting corporate image of the hotel industry in malaysia lean, thean min 2017 factors affecting corporate image of the hotel industry in malaysia. Factors influencing corporate image and identity among. Electronic commerce research has shown that a very wide variety of factors such as website quality and vendor reputation influence consumer behaviors and. Research identifies the specific ingredients of corporate image and underlines importance of each factor affecting the successful operation of commercial. Request pdf factors affecting corporate image from the perspective of distance learning students in public higher education institutions new information. The process of corporate image formation is regulated by the corporate personality which consists of three groups of elements. Factors affecting customer satisfaction in the hotel industry. Factors affecting corporate image from the perspective of.

A corporate image is, of course, the sum total of impressions left on the companys many publics. The research also contributed to a better understanding of the factors that are associated with the image of higher education institutions, more specifically of public institutions, through the survey of elements that impact on the perception of the distance learning students, on the image of such institutions. Images of corporations, however right or wrong they may be, seem to form in a way a very complex communication process involving most varied information sources. Factors that determine the corporate image of south. Influencing factors from the viewpoint of students of. Factors affecting corporate image of the hotel industry in. Building and sustaining of the corporate image ispatguru. Factors affecting the valuation of corporate bonds article pdf available in ssrn electronic journal 2811. Request pdf factors affecting corporate image from the perspective of distance learning students in public higher education institutions new information technologies enable different. Corporate image is the net result of the interaction of all the experiences, beliefs, feelings, knowledge and impressions that people have about the organization. Factors affecting corporate image from the perspective of distance learning students in public higher education institutions fabio reis da costa management departament. The results of the study show that corporate image does indeed affect the at tractiveness of temporary agency work. The influence of corporate image on the attrac tiveness. Influencing factors from the viewpoint of students.

The corporate image of the organization to a large extent influences the reactions of the stakeholders to the specific actions, services, and products of the organization. The view that a visually appealing corporate identity is the most important contributor to a good. The 5 forces focus on challenges of internal and external environment of businesses in order to create longterm stakeholder value. In many instances a brief, casual act by an employee can either lift or damage the corporate image. The view that a visually appealing corporate identity is the most important contributor to a good corporate image is a myth. Each respondent answered questions for two scenarios. Factors affecting corporate image from the perspective of distance.